Dave KnoxBook Dave
Brands · Startups · Ecosystems

I work where big brands and startups collide.

CEO of Blue North, Senior Contributor at Forbes, author of Predicting The Turn and keynote speaker.

Dave Knox, smiling, in a library with green bookshelves
Worked with and spoke at
Three acts, one through-line

Twenty years where big brands and startups meet.

01

Brands

Started in brand management at Procter & Gamble, then led marketing at Rockfish through its acquisition by WPP.

  • Founding member, P&G Corporate Digital Strategy
  • Rockfish revenue: $8M (2010) to $70M (2016)
02

Startups

Co-founded an accelerator and a seed fund, backing founders from the first check.

  • Co-founded The Brandery, a Top 10 US accelerator for multiple years
  • Vine St Ventures exits: VNDLY (Workday), Ahalogy (Quotient)
03

Ecosystems

Now builds the places where corporations, founders and capital meet on purpose.

  • Leads Blue North, Kentucky Innovation Hub for 17 counties
  • Founded Brand Fusion: 3,754 meetings, 335 brands, 485 startups
Latest from Predicting The Turn

How the people building brands see the turn coming.

See all 185+ episodes
Podcast episode

Wildgrain Was Almost Called Gluten Box. Then Gluten-Free Took Off

Wildgrain co-founder Johanna Hartzheim nearly named her sourdough startup Gluten Box. Now almost 30% of new subscribers choose its gluten-free box.

CPGRetailEntrepreneurship
Forbes column

The Most Iconic Name In Hospitality Just Bet On Grocery With Wilder

Danielle Axman is launching Wilder Market & Kitchen this fall in Miami as an 8,000-square-foot neighborhood market. Major Food Group has joined as a founding investor.

RetailVenture CapitalEntrepreneurship
Podcast episode

His Childhood Toys Were Ginseng. Now He Sells Sleep As Hot Cocoa

MoonBrew's Allan Shen grew up playing with ginseng in his parents' apothecary, then turned sleep into a nightly hot cocoa ritual headed for Target.

BeverageCPGEntrepreneurship
Board service

Commitment, not committees.

First independent director for founder-led companies, with hands-on work between meetings.

See board service
Since 2014First independent director, Braxton Brewing
Since 2015First independent director, Hunt Club
2009–2010Board observer for P&G venture investments
Speaking

Keynotes on disruption, from someone who has sat on both sides of the table.

Book Dave to speak
Few people can meaningfully speak of both the entrepreneur’s universe and the Fortune 50.
Pete Blackshaw, Founder of BrandRank.ai and former Global Head of Digital at Nestlé
Predicting The Turn book cover, 3D view
The book

Predicting The Turn

The High Stakes Game of Business Between Startups and Blue Chips. Four strategies big companies use when startups show them the future: acquire, invest, partner, build.

Acquire Invest Partner Build
★ Grand Prix · 2017 WPP Atticus Awards

Follow the turn.

New columns and episodes, as they publish.